BRAND IDENTITY . ILLUSTRATION . ANIMATION . WEBSITE . WORKBOOKS . SOCIAL MEDIA GRAPHICS . ADVERTISEMENTS
Client:
Story Seekers is an educational program and online platform helping middle-grade homeschoolers build confidence, curiosity, and a lifelong love of literature. Blending classic storytelling with modern teaching, they empower students to think critically, connect deeply, and explore big ideas through books.
Challenge:
Story Seekers needed a brand identity and suite of digital and print materials that captured the magic of discovery while staying structured and accessible for both students and homeschool educators. The challenge was to balance whimsy and clarity—creating a world that feels imaginative, intelligent, and engaging for young learners.
Our Role:
We designed a full suite for Story Seekers: brand identity, custom illustration, logo animation, website, student and parent workbooks, social media graphics, advertisements and more!
Approach:
Driven by Story Seekers’ mission to guide middle graders on meaningful literary quests, we blended whimsical, narrative-driven visuals with refined structure. Our strategy honored their educational rigor while nurturing curiosity and imagination.
Creative Direction:
The brand carries a sense of adventure and discovery. Custom illustrations and a bright color palette evoke joy and exploration, while clean layouts make navigation easy and anchor the learning journey.
outcome:
The final identity and assets gave Story Seekers a cohesive, engaging presence that resonates with both learners and their guardians. Our designs support their mission to cultivate confident readers, deep thinkers, and lifelong book lovers.
"I truly felt like I had a team who understood what I wanted ... they truly care about delivering work that is not just "functional" but beautiful!"
Oh, awen & co. How do I love thee? Let me count the ways...
I cannot recommend awen & co highly enough. They created beautiful logos, comprehensive brand assets, custom illustrations, and a beautiful website for Story Seekers that exceeded all my expectations. All parts of the brand identity--from the logos to the website-- feel cohesive and professional, with a fun, vibrant color palette and typography that just works!
The website they built is both gorgeous and functional, with intuitive navigation that makes it easy for homeschoolers to know what we're about and find what they're looking for.
Throughout the project, their communication was excellent, and I truly felt like I had a team who understood what I wanted and was willing to work towards what would be a wonderful final outcome.
awen & co combines technical skill with genuine creative vision, and they truly care about delivering work that is not just "functional" but absolutely beautiful!😍
I would absolutely hire them again, and I recommend them to anyone looking for top-quality design services!
Until next time, Stephanie, Ellie, and Sam!🥂
— Laurel Eberle, founder of Story Seekers
